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Moni Varma - the man behind the brand

"So here you are, reading about rice, recipes, festivals, food and all sorts of other stuff. But how much do you know about Moni Varma, entrepreneur, speculator, father and founder of Veetee, whose story contains more surprises than an expensive piñata and without whom we’d all be contemplating rice in eye-achingly artificial orange packaging.

Have a go at our quiz and see if you can plot Moni’s progress from the cradle to the Medway, and find out the truth behind the brand Veetee."

Question 1

OK let's start at the beginning. OK let's start at the beginning. Where did Moni Varma, founder of Veetee, grow up?

1) India
2) UK
3) Malawi

Question 2

It was not long before Moni made his first business investment - £300- what was it in?

1) Rice
2) Wire
3) Corrugated Iron

Question 3

1980 was a big year for Moni Varma, so what do you think he did?

1) met
2) married
3) moved

Question 4

This whole rice thing. How did that start?

1) contacts
2) family
3) luck

Question 5

So where did the name Veetee come from?

1) long story
2) Nostalgia
3) Family (again!)

Question 6

But outside business, what's his great love (apart from Shobha of course)?

1) golf
2) cricket
3) curry

Congratulations

You've finished the quiz! Hopefully you've learned a little more about Veetee and its roots!

Back to the start...

The man behind the brand